How to Utilize Video in BtoB Marketing! A Thorough Explanation with Video Examples
Introducing the background of the advancement of video utilization and the benefits of using videos!
Recently, it has been said that using videos for marketing is effective not only in BtoC but also in BtoB. Why has the use of videos in the BtoB sector begun to attract attention? This can be attributed to the spread of smartphones, which has led to the integration of videos into people's daily lives, along with the rapid advancement of digitalization due to the COVID-19 pandemic starting in 2020, which has accelerated this trend. According to a survey conducted by Markelize Co., Ltd. regarding the impact of the pandemic on sales and promotional activities in the manufacturing industry, it is evident that changes are occurring in BtoB marketing due to the coronavirus. *For more details on the column, please refer to the related link. For further inquiries, feel free to contact us.*
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